Some keywords are really competitive as many websites target them which makes it difficult to rank for. Whereas, some keywords have very little competition but also very little search rates, so you won’t attract much traffic by targeting them. This is why we have put together a list of the best free keyword research tools to help you find out which keywords you should target.
Benefits of Using A Top Free Keyword Research Tool
The perfect keyword is this balance between search volume and competition. Ideally, you want to find a keyword that is not being targeted by a lot of websites but has a large enough search volume. If you get this right, then not only will it be easier for you to rank for these keywords, but also attract a decent enough search traffic.
However, there is no way you can do guesswork to find these keywords. This is where keywords research tools come into the picture. Using these tools you will get access to important data and statistics on these keywords so you can choose the right one to target.
Not only that, but we have also included a couple of tools that will help you generate ideas on creating content with these keywords. It can also help you find profitable long-tail keywords that are super useful in helping you rank faster.
So with that being said, here is our list of the best free keyword research tools to help you target the perfect keywords to improve your rankings.
Top Free Keyword Research Tools
1. Google Trends
Starting off our list of the Best Free Keyword Research tools, we have Google Trends. The software allows you to insert a keyword and see its search history over a specified period of time. You can also insert two different keywords to analyze how they compete against one another.
You can also fine-tune your searches based on category, search platform, and location. It will generate a graph showcasing the search trends. Not only that, but it will also show you related topics and queries ranked according to their search frequency to help you get on top of a rising trend.
Features:
- Lets you analyze the search history of a particular keyword or a group of keywords.
- Option to fine-tune each search based on location, search platform, and category.
- Gives you keyword ideas with related topics and search queries.
- Shows you which related keywords are currently trending.
And much more.
2. Google Keyword Planner
Next up, we have another tool from Google, their Keyword Planner. It is a part of their Adwords program which allows users to analyze different keywords and how much it will cost them to start a google ad campaign for them.
However, regular users can use related data like search volume and competition to get an idea whether it is the right keyword to target or not. The tool will also show tons of related keywords to help generate more ideas. You can also enter a website URL to find what keywords they are targeting.
Features:
- Gives you information like search volumes and competition for keywords.
- Shows metrics for similar keywords to the one you just mentioned.
- Option to enter a website URL to find what keywords they are targeting.
And much more.
3. AnswerThePublic
AnswerThePublic is a powerful keyword idea generator. All you need to do is enter your keyword and region, and the tool will generate literally hundreds of different content ideas based on your keyword.
It will generate tons of questions revolving around the keyword which you can use as content ideas. Besides that, the tool will also generate long-tail keywords and key-phrases that can target to attract more traffic to your website.
Features:
- Works as a content idea generator.
- Generates hundreds of questions and different topics based on the provided keyword.
And much more.
4. Keyword Tool
Next up, we have Keyword Tool, a feature-packed keyword research tool that can help you search for different keywords, metrics based on search engine, content type, location, and language. You will get access to their search volume, stats on their trend, and competition.
Not only that, but the tool will also help you by generating keyword suggestions, as well as different questions based on the keyword. All the suggestions are generated for free, however, if you want to access their stats then you will need to upgrade to its pro version.
Features:
- Generates more than 750+ long-tail keyword suggestions based on the provided keyword.
- Option to fine-tune your searches based on search engine, location, language, and content type.
- Get access to search metrics by upgrading to their Pro version.
And much more.
5. Soovle
As you might have guessed from the featured image, Soovle will suggest keyword ideas from all the different search engines like Google, YouTube, Bing, Amazon, and so on.
This will help you find untapped keywords that your content didn’t know about, and beat them in multiple other search engines whereas they keep focusing on Google. Once you enter your keyword, the tool will populate each search engine icon with the most searched and trending keywords for that search engine platform.
Features:
- A keyword idea generation tool that shows popular keywords based on your provided keyword.
- Shows all the popular keywords similar to your keyword searches on different search engines.
And much more.
6. Ubersuggest
Ubersuggest is the proprietary keyword research tool by Neil Patel. It is a free to use software that gives you comprehensive data on a given keyword or domain. You can also fine-tune your searches based on language.
Just type in your keyword and hit enter, and the tool will show you its monthly search volume, SEO difficulty rating, paid difficulty rating, as well as its CPC. It will also offer related keywords along with all the above-mentioned metrics. You can also use the tool to generate keyword ideas and content ideas.
Features:
- Gives you insight on search volume, SEO difficulty, and CPC for a given keyword.
- Also generates related keywords along with keyword ideas and content ideas based on a given keyword.
- Can be used to analyze other websites to find which keywords they are targeting along with their backlink strategy.
And much more.
7. Searchlatte
One of the best ways of doing your SEO research is on Google. However, you might have noticed that every google search is specific to your location. This is where Search Latte comes into the picture. It helps you see the SERP for a particular keyword at different locations.
You can specify the TLD for Google and also mention the country and language, and the tool will generate a URL. You can enter the URL to see the search engine results page for that particular keyword in that region. This can help you with optimizing your SEO for different locations around the world.
Features:
- Shows you the Google search engine results page for a particular keyword in different regions.
And much more.
8. Kombinator
And now for the final entry in our list of the best free keyword research tools, we have Kombinator. With that being said, it is not precisely a research tool but rather a keyword idea generator, or long-tail keyword generator to be more specific.
You are given the option to enter a maximum of three distinct keywords into the tool, which it will then combine and generate different long-tail variations combining the provided keywords. It can really help you save a lot of time as you are trying to brainstorm which long-tail keywords you should target.
Features:
- Combines your different keywords to help create a long-tail keyword.
And much more.
In Conclusion
So these were our picks for the best free keyword research tools in the market. Do let us know if you found the read to be useful and whether it helped you with your SEO needs. As you can see, we have included a wide variety of tools that will not only help you find the perfect keyword but also help generate new keyword ideas.
With that being said, if you know some other awesome tools not mentioned on the list, then feel free to write about them in the comments below. Your contributions will help expand the scope of this read and might even help one of your fellow readers with their own requirements.
For next, you may also want to learn how to do keyword research for your WordPress blog.